Campaign photography and film production for Xerjoff’s Scent of Dark with Tony Iommi.
Scent of Dark brings together Black Sabbath guitarist Tony Iommi and Xerjoff founder Sergio Momo in a collaboration spanning fragrance, music and film. Their shared creative project connects the character of a perfume with an original instrumental track and its accompanying music video.
Photographed at Pig Music Studio and Sudeley Castle, the campaign places the collaboration’s two protagonists at the centre of the story. The project combines campaign photography with cinematography and camera work for the film, giving the encounter between music and perfumery a visual expression.
Client: Xerjoff
Shooting Locations: Pig Music Studio and Sudeley Castle
Photographer: Massimiliano Sticca
Camera Operator + Video Editing + Color Grading: Daniele Brancaccio
Camera Operator 2 and DOP: Massimiliano Sticca
Storyboard: Sergio Momo
Special FX: Donato Sansone
Tony Iommi and Sergio Momo
Scent of Dark campaign
“Scent of Dark” Track Credits
Tony Iommi: guitar, writer
Sergio Momo: guitar
Jimmy Crutchley: bass
Ash Sheehan: drums
Rebecca Rose: cello
Julianne Bourne: violin
Mike Exeter: producer
